PPC Landing Page Optimization Tactics

If you run PPC marketing campaigns, landing pages are critical to your success. If your landing page sucks, you will waste a lot of money on advertising without seeing any significant conversions. Therefore it is extremely critical to get the […]

PPC Madness

I am back in PPC marketing lately, but with much less success then before. I stopped in September after the Google Adwords changes bumped up my pricing by about 20% and my profit margin shrank accordingly. As I was operating […]