PPC

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What to do if your affiliate offer stops converting?!

Let’s assume you have a great going PPC campaign. Traffic is good, CTR is good, conversions are rolling in and then suddenly the offer stops converting. Nothing has changed - not your landing page, not the number of clicks on your ads, not the landing page of the merchant. I usually give it a little [...]

26Mar2008 | SEOker | 1 comment | Continued
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PPC Landing Page Optimization Tactics

If you run PPC marketing campaigns, landing pages are critical to your success. If your landing page sucks, you will waste a lot of money on advertising without seeing any significant conversions. Therefore it is extremely critical to get the landing pages designed properly. DO NOT use one template for all your different offers and [...]

25Mar2008 | SEOker | 0 comments | Continued
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Google Adwords Campaigns Stabilized

It seems like that my current (new) Adwords campaigns have stabilized. Today was the first day without any changes in minimum bid prices. That is very good as I am still seeing a good conversion rate of about 250% in net profit (yes – two hundred fifty percent). I know it is still very early [...]

22Mar2008 | SEOker | 0 comments | Continued
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Google Adwords Mind Games

It feels like playing Mind Games with Google Adwords. Two days ago I uploaded a campaign and received pretty good results. Great CTR, great conversion. It’s a very targeted campaign and open/honest enough to the visitor. I received quality score ratings 90% as “great” and minimum bid prices varied from $0.02 and $0.05 mainly. A [...]

21Mar2008 | SEOker | 0 comments | Continued
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Google Adwords tracks domains across different Accounts

I already wrote about this topic under a different angle. I had a great PPC campaign going last year and was suddenly Google-slapped with $10.00 minimum bids. No matter what I had tried, I was not successful to re-activate the domain. I had previously spent an average of $0.07 per click and for a $1.00 [...]

15Mar2008 | SEOker | 0 comments | Continued
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Review Adword Accelerator

Every once in a while I review the tools I am using and eventually search for newer and better ones. I have been using Affiliate Elite since November, but seemed to run more in issues that I was competing with other affiliate elite owners getting the same canned data from the “Mother ship” (Brad [...]

11Mar2008 | SEOker | 0 comments | Continued
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